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Posts Tagged ‘Vintage TV Ads’

In this vintage ad from the 1940’s we’ve now discovered how the Chiquita Banana Helps the Pieman – and have also had a fascinating demonstration on how to flute a banana.

But that’s only dessert. ‘Where’s the beef?’ (Clara would ask) – and here it is:

Recipes from Gourmet magazine during the 1940’s, from the archives. Note the simplicity of the instructions, and remember – the founder (in 1939*) and publisher of Gourmet was a fellow named Earle MacAusland, who loved huntin’ and fishin’  . . .  in a gentlemanly-gourmet sort of way.

Tequila Por Mi Amante

Oyster Waffles Shortcake

Creamed Woodchuck

Bachelor’s Defense

Moving right along, if you’re still prone to hunger pains, to some

Blacktail Buck Steaks

finished off with (don’t forget the banana pie too)

Imprisoned Fruit

. . . the recipe for which starts off with

Look over your tree carefully in the springtime, when the blossoms are gone and the fruit is just beginning to form. Choose a few choice specimens, each at the end of a branch, and insert the branch gently into the neck of a large bottle, until the fruit is well inside. The next job is to support the bottle so that it stays in place in the tree. This may be done with ropes, if the tree is large enough, or it may be necessary to build up wooden supports to hold the bottle.

At first, the native feel of the menu made me think of gentle old-timey innocent images in my mind. Little boys goin’ out to catch a mess of fish, oh so cute in their rumpled overalls

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But then upon musing on the menu components a bit further, it seemed to me that (more likely) the intent of all this cooking (whether done by the above-mentioned ‘bachelor’ or by his feminine equal) would be in hopes of something more along the lines of this, from Tino Rossi, 1945:

P.S. Edit added: *This date (1939) is not confirmed by source (yet). No bessame mucho here. Yet. 🙂

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